Latest Asda News and Analysis
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Comment and OpinionAsda’s Just Essentials reduction shows the danger of a booming budget range
As commentators pointed out at the time of launch, a hugely successful budget range is a double-edged sword
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Grocer 33
Asda wins again – but Clubcard and Nectar undercut, again
Once Clubcard Prices and Nectar Prices were factored in, Sainsbury’s emerged cheapest for this week’s basket
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News
Quorn expands frozen range with escalopes and sausage rolls
Both new launches will also be the first meat-free products to include NaviLens technology to make the range more accessible
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News
Asda trims 8% of products from Just Essentials budget range
The budget range has shrunk from 293 products to 269
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News
Asda hints at new healthier own label range launch
The launch would see Asda become the latest of the of traditional big four supermarkets to launch more ‘healthier’ own label options
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News
Challenger brands owed upwards of £100k by Asda third-party distributor Blue Ocean
Third-party distributor Blue Ocean owes a number of challenger brands upwards of £100k for products supplied to Asda since the collapse of Tree of Life
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News
Meatless Farm back on sale in Asda following VFC takeover
The plant-based brand’s core products, including mince, chicken breasts and quarter pounder burgers, have returned to Asda stores this week
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Grocer 33
Asda cheapest but Sainsbury’s and Tesco undercut with loyalty schemes
Sainsbury’s loyalty deals led to a saving of £9.60 this week
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News
Trade unions need more involvement for fair pay in banana supply chain
In March this year, nine major retailers in the UK committed to a living wage for banana workers but campaigners say trade union involvement is needed
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Range Preview
Brown butter galore: preview Asda’s Christmas range 2023
This year, the retailer introduces its first signature flavour: brown butter and spiced dark rum
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Reports
How UK supermarkets scared trick or treaters in 2022
Asda’s controversial contribution to seasonal scares last year was arguably too terrifying
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News
Asda first to launch transparent fuel price checker
Asda’s move was described by the supermarket as “very much the first step” ahead of allowing “minute by minute” updates in the coming weeks
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News
Asda in £1.2m food to go refresh as supermarket seeks to improve quality perception
It said it was aiming for a more modern feel and for shoppers to “reappraise the quality” of Asda’s food to go proposition
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Grocer 33
Asda is cheapest in Italian-themed Grocer 33 shop
Asda was exclusively cheapest for Birra Moretti, chianti, parma ham and several other lines
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News
Growers warn berry sector is ‘financially unsustainable’
Rising costs and limited returns from retailers have meant the berry sector is currently not ‘financially viable’
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News
Müller enters UK plant-based market with Müller Corner and Rice alternatives
Müller Corner Plant Based and Müller Rice Plant Based will be available from this week in Asda in single packs
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KVI Tracker
Few signs of food price deflation in this week’s KVI tracker
This week there were 24 price cuts, but they were balanced out by 34 price increases across the seven retailers
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Comment and Opinion
CMA turns attention to suppliers, but what will ‘profiteering’ probe achieve?
Timing, it seems, is everything these days, but especially when it comes to announcements from the competition watchdog
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News
Arla and Asda extend own label dairy supply deal
The tie-up was described by the pair as ’the UK’s largest private label dairy contract’
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News
Supermarkets called to make or break talks in fuel ‘rip-off’ row
Earlier this month the Competition & Markets Authority (CMA) announced plans for a fuel finder scheme
